May 9, 2024 in Articles, Digital Marketing, financial services marketing, healthtech marketing, Sales and marketing

[VIDEO] How to drive ROI with sales and marketing collaboration

In most organizations, sales and marketing are siloed departments. But the truth is, nothing good comes from separating these two groups – they’re dependent on each other to drive the best results! Let’s talk about why this collab is so critical to your organization and how to make sure the time you set aside for sales and marketing to work together is actually driving toward greater success and not turning into a working session.

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