
Email is still the #1 way for healthtech companies to reach new clients
Are you a business leader within the healthtech industry looking for an effective way to reach new clients? Look no further than email: it is by far the most successful and reliable tool for engaging ...

Why HealthTech Companies Need to Invest in a Strong Retargeting Strategy
As a health tech company, you need to stand out from the competition and find reliable avenues of growth. Investing in a solid retargeting strategy is an effective way to build customer loyalty, impro ...

Why HealthTech Companies Need Ongoing Marketing Training for Their Sales Team
In today’s high-tech world, marketing and sales are intricately linked. HealthTech companies can easily become sidetracked with trying to develop the latest technology solutions without focusing on ho ...

How HealthTech Companies Can Use Internal Marketing for Employee Retention
As the HealthTech landscape continues to expand, it’s no secret that employee retention has become an increasingly important issue. Growing companies need to be able to quickly adjust and respond to a ...

How often do HealthTech companies need to post on LinkedIn?
Are you a healthtech business leader looking to use LinkedIn for marketing success? If so, it’s essential to clearly understand the most effective way to post content and remain top-of-mind with your ...

What to include in your health tech newsletter
For health tech leaders navigating an ever-evolving landscape of new sales and marketing solutions, one tactic remains at the forefront, bridging the gap between sales and marketing while offering an ...

Maximizing Content: How Your Health Tech Firm Can Get More From Marketing
As a leader in health tech, you understand the importance of marketing when it comes to reaching your target market and cultivating customer loyalty. But what about getting more out of your content? H ...

3 Prospect Nurturing Tactics Health Tech Firms Need to Implement
As a health tech leader, you know it’s important to keep up with your field’s latest trends and advancements. It is also key to be able to differentiate yourself from competitors. One way of doing thi ...

3 types of video content every health tech firm needs
We all know how important video content is for engaging with your audience. But in the health tech space, there are certain kinds of video content that you should include as part of your workflow. Whe ...

Does your health tech startup need a blog? A Case for and against created content
When running a health tech startup, having the right resources and tools is vital to your success. You must be strategic about using your time, energy, and budget. Creating content for your website or ...