Leveraging Referrals in the Financial Services Industry
At the end of a successful meeting or after a favorable outcome, you might say something along the lines of: “I’m thrilled that you’re pleased with our services. As you know, much of our business come ...
Why HealthTech Companies Need Ongoing Marketing Training for Their Sales Team
In today’s high-tech world, marketing and sales are intricately linked. HealthTech companies can easily become sidetracked with trying to develop the latest technology solutions without focusing on ho ...
Maximizing Content: How Your Financial Services Firm Can Get More From Marketing
As a leader in the financial space, you understand the importance of marketing when it comes to reaching your target market and cultivating customer loyalty. But what about getting more out of your co ...
How HealthTech Companies Can Use Internal Marketing for Employee Retention
As the HealthTech landscape continues to expand, it’s no secret that employee retention has become an increasingly important issue. Growing companies need to be able to quickly adjust and respond to a ...
Why Community Banks Should Leverage LinkedIn as Part of their Marketing Plan
In the digital age, a robust online presence is a non-negotiable factor for financial institutions, including community banks. More specifically, leveraging platforms such as LinkedIn can offer a weal ...
How often do HealthTech companies need to post on LinkedIn?
Are you a healthtech business leader looking to use LinkedIn for marketing success? If so, it’s essential to clearly understand the most effective way to post content and remain top-of-mind with your ...
What to include in your financial services newsletter
For leaders in financial services who are navigating an ever-evolving landscape of new sales and marketing solutions, one tactic remains at the forefront, bridging the gap between sales and marketing ...
What to include in your health tech newsletter
For health tech leaders navigating an ever-evolving landscape of new sales and marketing solutions, one tactic remains at the forefront, bridging the gap between sales and marketing while offering an ...
Why Financial Services Firms Should Shift Focus From Sales to Value Provision
In the highly competitive world of financial services, firms are often caught up in the rat race of making sales. However, it’s time for a paradigm shift. The focus should move from simply ‘making the ...
Maximizing Content: How Your Health Tech Firm Can Get More From Marketing
As a leader in health tech, you understand the importance of marketing when it comes to reaching your target market and cultivating customer loyalty. But what about getting more out of your content? H ...